Within this blog I’m going to give you 5 tips on how to communicate with your brand designer. Why? Because both you and I (or your brand designer) will love it if everything runs as smoothly as possible.
1: Find out their prefered method of communication
If you don’t know already, find out how to communicate with your designer. For me, I send everyone a welcome brochure which has my availability and ways that my clients can contact me. Most designers would prefer to steer away from social media because messages get lost but also, it could mean some boundaries become unclear. If you feel like there is something you’d prefer to voice over zoom or phone as opposed to email then ask your designer – even if it isn’t listed as a method of getting in touch.
2: Let your designer know what you’d love to see
We absolutely LOVE to know what you’d love to see within our rebrand or website build. I personally ask my clients to complete a questionnaire at the start and then complete a Pinterest board so that I can see what your visions are for the future. It also allows us to see what you love. Please don’t think too much about what you don’t like … it’ll lead you down a long path upon the negative avenue. Instead fully immerse yourself with what you love and what you’d like to see implemented within your brand.
3: If you are unsure – ask!
One important part of communicating with your designer is about asking when you are unsure. Perhaps your designer hasn’t broken down the process enough, or maybe too, let them know. Ask when you are unsure as it could jeopardise the process. Your designer won’t mind if you ask questions and no question is too silly.
4: Don’t pretend you know everything (brutal – sorry!)
This one is a little brutal but it is worth mentioning. You’ve hired a brand or website designer for a reason and this is their full time job. If you have a query then please do ask away but if it is point out something or if you’re using words that you aren’t fully cohesive with – it’s better just not mentioning at all. Throughout the process, remember that your designer is the expert and that is essentially what you have paid them for.
5: Timelines
You will be placed upon a timescale with your designer and unfortunately if these timescales are missed by you, or you will miss the deadline. Please let your designer know and communicate with them via their preferred method. If you don’t then you are risking your project being delayed. I try to ensure that I leave buffer timescales but sometimes it isn’t possible and ultimately we are then losing paid work whilst waiting for you to get back to us.
These are just 5 tips on how to communicate with your brand designer and there are more… but if you work with these steps as guidance you’ll be on the right track to building a great mutual relationship with your designer.
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